HASSLE-FREE TIPS TO BOOST YOUR SALARY AND ADD VALUE TO YOURSELF

Most families in America aren’t sparing almost enough. While cutting spending is normal guidance for those hoping to venture up reserve funds, it’s essential to likewise center around the opposite side of the earning.

The more you acquire, the more cash you’ll have access to put something aside for retirement, a rainy day account, and the various things you ought to put something aside for, yet likely isn’t. Also, the uplifting news is while there’s a breaking point to the amount you can cut spending, there’s no restriction to how much additional you can earn.

All in all, how might you support your profit to get the wage important to achieve money-related objectives? Consider the following tips:

  • NEGOTIATE YOUR SALARY

According to a survey, 56% of employers don’t arrange their compensation, with the greater part of workers demonstrating they feel uneasy requesting more cash. Not negotiating is a big misstep. Of those workers who begin with a lowball offer, in excess of a quarter demonstrated their underlying offer was, at any rate, $5,000 short of what they anticipated that would at last pay another contract.

  • GET BETTER AT WHAT YOU DO

According to a survey, Right around 33% of respondents demonstrated they were frightened to negotiate pay due to the danger of losing a job by requesting more. Yet, this is just a genuine hazard in case you’re not much capable or if a worker feels they can, without much of a stretch, locate a practically identical candidate who will acknowledge less. The more crucial you are, and the more sought after your skills, the more cash you can request without a work offer being revoked. You’re likewise more prone to be offered higher pay at first or to be given more liberal raises in case you’re viewed as the best hire or in the event that you’ve proved you’re an employee your organization wouldn’t like to lose. 

  • INVEST IN YOUR EDUCATION

In 2015, employees with a professional education earned 56% more than representatives with just a secondary school certificate. Advanced education can support pay significantly more, with post-graduate qualification holders winning somewhere in the range of 36% to 89% more than their partners who have just college degrees.

Education is costly. But, obtaining qualifications and adapting new aptitudes can make you more employable and lift your profit, as long as you pick a useful field. In the modern age, you can get your online Ph.D. degrees that will help you get a better job in the future.

  • BUILD MULTIPLE INCOME STREAMS

The vast majority have just a single source of pay which is their job, so the loss of work is financially destructive. You don’t need to depend on your essential employment as your solitary source of earning. You can and should have different sources of cash coming in. One extraordinary choice is to build an easy revenue stream or pay you don’t need to successfully procure. Putting resources into bonds, stocks, and land is only a couple of key approaches to having cash come in without attempting to earn it.

Consider the above-described tips. You will see an amazing boost in your income.

PLATINUM RAPID FUNDING PROVIDES CAPITAL TO THE RETAIL INDUSTRY

Owning a business is one thing, and succeeding in the fast-paced business environment is another. For any business looking to remain on the top and have cutting-edge competition, there’s the need to ensure liquidity. With rising business expenses and declining cash flows, businesses are slowly becoming less efficient in managing their affairs. For this reason, it is becoming increasingly important to find a business-funding partner to help businesses, especially those in the retail industry, in order to keep up with the challenges. 

The good news is that Platinum Rapid Funding is here to you move through the tough financial times through its progressive financial solutions. Platinum Rapid Funding has been here for years, helping both small and medium-sized businesses have unconditional access to working capital to help them meet their cash requirements. Here are some of the ways Platinum Rapid Funding can help you as you focus on remaining on the top of your business: 

Expert team of Professionals

You need a financial institution that has the kind of talent and specialty like no other. This is what you get from Platinum Rapid Funding.  These professionals provide customized services with the utmost respect. They offer top-notch customer service, and they will be there for you every step of the way.

Expedited Processing of the Funding Application 

Platinum Rapid Funding offers its clients clear and fast funding applications and processing. They have an online platform that allows you to apply for funding and get reviewed within 24 hours. This means they ensure fast turn-around times, allowing you to capitalize on your business as fast as possible. 

Structured Financial Solutions

The Group specializes in structured financial solutions called merchant funding. This is a financial solution that is designed to help businesses to discount their future receivables for immediate cash. You can expect to get funding from as little as $5,000 to a whopping $5 million with flexible repayment terms (e.g. 21-250 days). Every business that sells on credit understands that receivables are business assets that can be converted into cash, but this can sometimes be challenging if you do not have a third party who’s willing to work with you to help you remain afloat. This is where Platinum Rapid Funding comes in handy to help resolve such a financial stalemate. 

A Trusted Partner Regardless of Your Credit Rating

Platinum Rapid Funding can be that resort when traditional funding options are not available or when you are looking for fast cash. While traditional lenders may offer credit card loans, such options can take weeks to be approved. Where you have a bad credit rating, many lenders may be hesitant to advance you a loan, but Platinum Rapid Funding will approve your application within hours despite your bad credit score. Merchant cash advances are designed to be repaid from card sales and future credit cards. The Group will discuss with you the best option for repaying the loan depending on your firm’s ability to repay.

The Bottom line

If your entrepreneurial dream seems to be withering off because of a lack of enough funding, you certainly are despairing and do not know where to run for help. Look no further since Platinum Rapid Funding Group (PRFG) exists to help people like you realize their entrepreneurial potential by helping them access capital. By ensuring fast approvals, and flexible operations, retail businesses looking for money can easily stay afloat and beat the ever-changing cash flow needs.

4 TIPS FOR BETTER VIDEOS TO IMPROVE YOUR SEO

Video marketing is a great strategy to enhance the SEO of your website and to stand out from your online competitors since your site has more chances of being ranked by Google’s search engine if it contains videos.

In fact, there are 4 main elements that could turn in your favor if you are smart enough to combine the benefits of video marketing and SEO

First of all, videos attract more online traffic. According to Cisco, videos will generate 81% of the total online traffic by 2021.

Since there are many people visiting your site and watching your video, the odds are that other people with similar searches will click on your website too.

As a consequence, Google will rank your site on top of its results list because it sees that you have high incoming traffic.

Secondly, your website has more chances of getting backlinks if it has videos. 

In case you didn’t know, backlinks are crucial concerning a website’s SEO. This happens because Google considers that someone else promoting your content is a key element to ranking it.

A better UX is our third benefit. This is how it works: people spend more time on websites containing videos,  therefore, Google assumes that your site provides a great user experience and ranks you on top of its results page.

Finally, videos get very high engagement levels, and this helps businesses increase conversions and gain more customers.

4 TIPS FOR USING BARXBUDDY YOUR DOG WILL LOVE

When your furry best friend has some trouble learning the behaviors you expect from him or her, it’s natural to look for training aids to help. There are a lot of options on the market that involve either startling your dog or causing them mild pain or discomfort. It’s fair for those options to make you uncomfortable. And that’s why we like the BarxBuddy dog training device.

The BarxBuddy dog training device is a fabulous tool that will help you to train your dog out of unwanted behavior, like excessive barking, in a very humane way. With a light for night walks or a visual attention grabber and a high-pitched noise that only your pup can hear, you’ll be able to redirect your dog’s attention to better behavior.

You’ll be surprised at how easy it is to start using it, but here are 4 tips for using BarxBuddy that your dog will love.

TIP #1: USE THE BARXBUDDY WITH CONSISTENT TRAINING

As you work with your dog, remember that this is a training tool. So, you will need to start with consistent and frequent training practice. Focus fully on your dog during training time. Treats and affection for desired behavior are great. Then, when your dog’s attention wanes, use the noise button to bring their focus back. Once they’re back to behaving well, stop the noise.

TIP #2: STAY CALM, AND LET THE BARXBUDDY DO THE WORK

It’s easy to lose your cool when your dog starts barking at the mail carrier. You can yell or clap your hands at your dog. But the whole point of the BarxBuddy is to save your energy. Instead of reacting, remain calm, and turn on the high-frequency noise. 

If the noise alone does not immediately work, turn on the light. You might even flash it. Do not shine it directly in their eyes, though. As soon as you have your dog’s attention, have him or her sit and take a pause. If they lose focus, start again. 

TIP #3: TAKE ADVANTAGE OF YOUR DOG’S CALM MOMENTS

We mentioned that once you’ve gotten your buddy’s attention, have them sit and calm down. This is a great time to positively reward them. Start by turning off the noise (and the light, if it’s on). Then, praise the calm and focus. Take advantage of your dog’s calm moments to show them what behavior you expect.

TIP #4: FOCUS ON BARXBUDDY AS THE PRIMARY TRAINING AID

Treats are fine as a secondary training aid. However, avoid using too many big, flashy, fancy tools. They can overwhelm your dog, and you want to help them learn to focus. All you really need is the high-pitched noise and possibly the light to get your dog’s attention. 

Wrapping it up, if you want an easy way to supplement your dog’s training program, consider a BarxBuddy. It’s the most humane way to divert negative behavior, so you can save your energy and redirect their energy into the behavior that you want from them.

Want more tips on how to use BarxBuddy to effectively train your dog? Visit their website at http://barxbuddy.com/ or follow them on Facebook and Twitter.

REACH THOSE GOLDEN INFLUENCERS WITH LINKEDIN ADS

Should you be sharing content on LinkedIn?

Yes, you should if you’re a small business and just getting started. It’s an easy and inexpensive way to get your brand in front of targeted influencers. And you do the targeting!

LinkedIn is aggressively pursuing its goal to become the go-to place for real-time business news.

Control that granular over B2B targets is LinkedIn’s specialty.

Using their Sponsored Updates, you can reach some very specific target audiences by:

Job title

Level of seniority

Industry

Department

or Company.

Costs for doing this are very reasonable on LinkedIn. Most small businesses find their clicks to be around $4.00. But if your CTR (click-through rate) is high, you can get a substantial discount on your CPC (cost per click).

FIVE EASY WAYS TO FAIL AT LINK-BUILDING AND RUIN YOUR REPUTATION AT THE SAME TIME

Link building. It’s time-consuming, often confusing, and sometimes downright tedious. Plenty of even the most “expert” bloggers just wish that it wasn’t necessary – that the search engines would start paying less attention to who is linking to a blog. But that is not going to happen in the foreseeable future.

Links are still the easiest way for a search engine bot to determine the importance and trustworthiness of any site on the web. Content quality has become far more important than it was perhaps before the coming of the great Google Panda back in 2011, but links are still an important ranking factor, whatever your blog’s niche, with everything from a car wash POS site to a blog about cats and bunny rabbits needing good links to help build the traffic it needs to survive.

Bad link-building techniques can kill your website’s reputation with search engines very quickly. Some bad link-building is a result of a person’s lack of knowledge, while some are downright black hat and very naughty. Here are five ways you should never try to build links – or let someone build them for you.

  • Submitting your URL to hundreds of directories, both free and paid, these days is a great way to attract some really rotten links. These directories themselves have very poor rankings, as the majority of them are filled with spam now (sad but true, as they were once decent resources). This is a great way to devalue your site in the eyes of search engines because you are hanging in a bad neighborhood.
  • Join a bunch of forums and create a forum signature that is crammed with links. Then ask the same question in a dozen different forums. Find yourself banned from every decent on-topic forum because you are a spammer. The admins who run good forums talk to each other, and word about spammers tends to travel fast.
  • Create a couple of Quora accounts. Use one to post a question about where to get the best information about (X) when information about (X) is exactly what your blog offers. Wait a day, go back with another Quora account, and answer your own question with – surprise! – a link back to your own site. And do it all from the same IP address. Wait another day and then go back and find your accounts suspended and your links removed.
  • When blog commenting, do nothing but plug your site. Add absolutely no value to the conversation. Don’t even bother to read the blog post you are commenting on; just add “nice post, dude” everywhere. And then sign your post with a spammy keyword-stuffed “name,” not your own. Wait a while, and watch as you become the object of hatred of every good blogger in your niche. However, on the upside, some of them might even include you in a post – a post about how much they hate spammers.
  • Follow the example of a really big company. Hire an over-ambitious SEO firm to build links for you. Don’t pay any attention to what they are doing; just keep throwing money at them. Suddenly rank for ALL your keywords and even some you had never even thought of. Rejoice. Then cringe in horror as you are exposed to the world by the New York Times for link buying, search engine manipulation, and link farming. Well, maybe you won’t make the New York Times, but it never hurts to dream.

WHAT KIND OF CONTENT EARNS LINKS?

Obviously, if you could post content that reads: “To be given a thousand dollars tax-free, or your choice of a free Mercedes Benz or Jaguar, click HERE”, you would have the Perfect Link. With the giga-clicks to prove it.

But more than likely, your marketing manager would not go for this. Not even if he were Bill Gates.

So how to get the most links from your content?

All the evidence points to these four themes:

Emotionally engaging.

Appeals to a broad range of interests

Makes easy to comprehend comparisons

Has a pop culture theme. 

Make this checklist your screen saver. Write it in lipstick on your bathroom mirror. Have it embroidered on all your neckties and scarves. Hire Tony Bennett to sing it to you every night before bed.

F.H. CANN AND ASSOCIATES INC. SHARES THE MOST ALARMING LOAN SCAMS TO LOOK OUT FOR

We at F.H. Cann and Associates Inc. have joined forces with the #DontBeFooled campaign to help people learn about some of the most concerning loan scams around. We recognize that many people might be interested in various loan offers, especially if they sound beneficial.

But the online world has made it easier for people to be scammed by these loans. Any scammer can get online and tell you something interesting, but that party will steal your data and rob you of thousands in the worst cases.

We want you to be aware of some of the more common loan scams around. Here’s a look at what to watch for when finding a useful loan for any purpose.

ELIGIBLE FOR LOAN FORGIVENESS?

Some scammers may claim you are eligible for loan forgiveness. But those scammers aren’t fully aware of your current case. You can only qualify for loan forgiveness if you meet certain rules established by a loan provider.

Groups that say you are eligible for forgiveness at any point will scam you out of your money. It is one of those “too good to be true” scams you’ll come across when looking for loans.

Student loan scams are on the rise! If someone tells you that you are eligible for loan forgiveness without even being familiar with your case, it’s probably a scam. #DontBeFooled protect yourself and report illegal activity. Visit https://t.co/fUbQGgOWLS for more info. pic.twitter.com/yJnE9o2Jyj

— FH Cann & Associates (@fhcann) April 30, 2021

DO YOU HAVE TO SPEND A FEE?

Many scammers will claim you need to spend a fee to get access to certain loan programs. But the fees these scammers will charge may be exorbitant and may lead you to loans that aren’t as favorable as what you can get without extra fees.

SENDING FINANCIAL DATA?

Scammers will request you send sensitive pieces of info like:

  • Your Social Security Number or another identifying number
  • Details on your bank account, including your routing number
  • Info on whatever loans you have now, including passwords for your current loan servicer

A scammer will steal your data and use it to access your money. You could lose thousands of dollars depending on what the scammer does with your account.

A LACK OF VISIBILITY

Many loan scams can come from providers that aren’t fully visible. There are many common concerns to watch for in these loan scams:

  • Some scammers may not have physical addresses listed on their websites.
  • Scammers often use unsecured websites. Your data won’t be protected or secure on one of these sites.
  • Some places may also require you to send a prepaid credit card out to qualify for a loan. You likely won’t get that card back after a while.
  • Many scammers may also not be registered in your state. They might come from a different state and want to promote something to you, even if whatever they have isn’t useful.

These scammers will be more interested in gathering your personal data than they will be in helping you with your financial situation. Be aware of these points if you want to keep from losing money.

All these scams are worrisome concerns, but you can avoid loan scams with common sense and by looking at some of the most common signs of these scams. Our team at F.H. Cann and Associates Inc. wants you to stay safe when finding loans and ensuring you can keep your finances under control.

5 HOLIDAY MARKETING TASKS YOU CAN’T IGNORE

The Holidays are a retailer’s best friend and worst enemy. When planned for ahead of time, they will provide a solid bottom line for the rest of the financial year; when neglected until the last minute, they can be stressful and disappointing.

Your holiday selling will be much less stressful and much more profitable if you take heed of these five merchandising/marketing areas long before the snow flies:

A landing page that’s obscure, difficult to navigate, and too cluttered with unimportant information is going to discourage traffic, not redirect it to purchasing portals.

Try subscribing to yourself to see how easy or frustrating it is. Then make the appropriate changes.

Keep your in-house chain of command clear and direct so there’s no confusion or conflict on who is authorized to access and/or change the landing page and other venues when they need updating and tweaking.

Just one click to capture information after the consumer has provided it. Any more than that, and they will abandon like crazy.

List breakdowns are essential so that grandma isn’t sent the same material as her Millennial grandson.

Never trust a landing site to work smoothly for more than a week at a time; have someone constantly watching and testing so glitches can be resolved immediately. This also cuts down customer care problems considerably.

The next step is to maximize your email effectiveness:

Make your Call to Action prominent but not overly aggressive. You want the reader to know it’s there but not become irritated or feel threatened or puzzled by it.

Standardized brand names keep readers from becoming confused about what product they are reading about. If one page says “New and Improved Whiz Bang” and another page says “Vanilla-flavored Whiz Bang”, they may just give up on the whole thing and move on to your competitor, “KaBoom”.

Marketing psychology dictates that your return policy be prominent in your emails, which may seem counter-intuitive — why give potential customers the suggestion that they will be returning something? But just the reverse is true; when consumers see a simple and reassuring return policy, they are more apt to trust the brand and feel secure in dealing with your company.

Review past holiday campaigns. Review what worked and what flopped. Can you recycle the flops as well as the previous successes? Recycle your mistakes after fixing them up. It’ll save time and effort, and a little bit of money.

Sure, it’s hard to know what the hot items are going to be in December when it’s only September. But you’ve got to make that commitment. Look at last year’s sales and merchandising figures and put your best people on prognosticating what’s going to be hot this holiday season. Then go for it. The worst that can happen is that you’ll still make sales — just not enough to buy that yacht you’ve always wanted.

Have a Plan B tucked away. Blizzards, strikes, comets, politics, earthquakes, viral trends, personal and personnel problems — the Holidays are rife with unexpected emergencies that may completely upset your main merchandizing plan. So have a second plan in your back pocket ready to go. Have it fully fleshed out, not just some hazy idea.

Your IT people always seem to fall apparent as the holiday’s approach. It’s a Murphy’s Law type of deal: “The closer the holidays, the harder it is to reach IT and get them to do anything.” So plan now for inevitable link breaks and landing page downtime. Have some second-string IT people you can call on when your first line of defense goes Christmas shopping for six days straight and can’t be reached.

Start instant replay as soon as the season is over. Don’t wait until next summer to start reviewing sales stats and traffic flow. Look at the clicks and the response to CTAs as soon as things have settled down again. Get a firm idea of what you’ll need to change, need to increase, need to decrease for next season. Then get started on those changes. The longest journey begins with the first step; the best marketing campaigns start with a little real-time Google Analytics.

HOW TO BUDGET FOR BIG EXPENSES

1. PLAN AHEAD    

Many of us are constantly planning ahead when budgeting for large expenses. If you have a large family or even many children, this is especially true. With the high cost of living today, household expenses can quickly add up and cause financial hardship for the entire family. When setting your budget for the year ahead, it is important to plan so that you know exactly where all of your money is going. Not only do you want to be sure that all of your expenses are factored into your budget, but you also want to make sure that there is something left over at the end of the year. It is never easy to come up with extra money, but planning ahead makes it much easier.

One way to budget for the future is to take stock of all your expenses each month, such as your Connecticut mortgage, electricity, natural gas costs, groceries, and insurance – as well as money set aside for the unexpected like car repairs, etc. You should have a good idea of what you have coming in each month and figure out your bottom line. Then, look at your list of expenses and see if there is anything that you can do with those dollars. While planning ahead can be time-consuming, it is definitely worth the time spent because you will be ensuring that your money is not being sucked from you by unexpected costs. Once your budget is planned, it is important to track expenses to stay on top of your budget. This is especially true if you have a majority of your bills on autopay. Autopay is great for paying your utility bills on time, but many people tend to not pay attention to their costs once their bills are on autopay. So by tracking your expenses regularly, you can tell if your energy bill has spiked or your promotional rate for your internet has expired.

If you want to plan and stay on budget, you need to keep track of your monthly bills, as well as those of your family members. Write down how much each person needs to pay, and then compare that amount to your estimated monthly income. If you find that you are spending more than you make, you may want to make some changes in the way that you live, including reducing your spending habits.

Look through your daily expenses and determine which items you can cut back on and which ones you cannot. Look through your clothes and jewelry and determine which ones you really do not need. If you are buying gift certificates or something similar, simply refuse the idea or find something else that is cheaper. When you can reduce the number of items you buy, you will be able to save money on your budgeting.

The best way to budget for these large expenses is to take the time to look over your expenses carefully. You want to know where your money is going and whether there are any areas that you could cut back. If you find that your household expenses are rising, but your income is staying the same, you should take the time to look at the ways you are spending your money. Some areas of your household expenses could include food, gasoline, entertainment, clothing, household chores, and your United Illuminating bill.  By carefully examining your expenses, you can determine where you can cut back and still save money.

Set aside a certain amount of money for emergencies. When an emergency occurs, and you are not able to prevent it, this money can help cover the expense of the emergency. This can save you a lot of money over time as you will not have to fall behind on paying for an emergency. This can be a good way to take the stress off of budgeting when you are planning ahead.

 2. IDENTIFY UNNECESSARY SPENDING    

Identifying unnecessary spending in your budget is an important step when trying to get a handle on where your money is going. Many people make the mistake of only keeping a watchful eye on their monthly household budget and refrain from checking how much money they are spending on specific items such as clothing or entertainment. A household budget is a great tool to help you get a handle on expenses and track your money, but it’s not a magic wand that will prevent you from incurring large expenditures or keep you from impulse buying. In fact, once you have pinpointed your spending outside of your budget, you will be much more disciplined about keeping those expenditures within your means.

If you’re not careful about how you use your credit card and debit card, then you will end up spending more than you intended. Instead of purchasing things that are necessary only a few times a year, you may be tempted to buy them every day. This habit can quickly lead to a large debt load because credit companies bill you each month for purchases that you did not make. Instead of addressing these issues with your credit card company, take the time to check your spending to ensure you’re not incurring any unnecessary expenses.

One easy way to save money on the things you really need to purchase is to compare prices before making the purchase. Many people assume they can save money by purchasing items on sale, but in fact, you will typically get a higher price for items that are on sale. By shopping around, you can save quite a bit of money. If you are unsure whether an item is on sale, you can always check with a store manager or store salesperson to see if there is any information available for the particular item that you’re interested in buying.

Taking advantage of clearance sales is another great way to save money when purchasing large items. Large department stores often hold clearance sales to unload older inventory and close out their stores. This means consumers can save money by purchasing previously owned items at drastically reduced prices. Besides purchasing previously owned items, you can also find great deals at estate and consignment stores.

 3. CREATING YOUR PERSONAL BUDGET PLAN 

Creating a budget plan is a must when saving for large purchases. This includes anything from your home improvement to investments in your children’s college education. A budget can be a tool to help you budget effectively and know where all of your money is going. Here are some tips to help you put together a plan to help you save for big purchases.

To begin, sit down and make a list of the things you absolutely must have in order to live the life you want. These may include a car, new furniture, or a dream house. It is important that you only list the things that are absolutely necessary for living a comfortable and happy life now and into the future. Once you have listed these necessities, you can move toward making a budget that will help you save for those items. Your budget should include things like travel, entertainment, lunch, clothing, and household chores.

When you have listed your list, you need to break it down further. Look at your budget as if you were making a big purchase. What are your expenses for one month? How much money are you looking to save each month? If you are making a major purchase, such as a car or a house, start calculating your expenses by adding up your monthly bills and dividing them by the number of months you plan to spend that specific money.

As you put together your personal budget plan, you will want to consider any other necessary expenses you have. For example, if you will be taking a vacation, figure in the cost of gas, food, and rental accommodations. If you have any other family members, they may need to come along, or you may want to factor in their fees when determining your budget. Once you have your expenses worked out, you can create a realistic plan to save for these large purchases.

You may be surprised at how quickly you can rack up extra cash when creating your personal budget plan. Often unexpected costs such as a car repair or a forgotten bill will jump up on you before you have a chance to plan for them. By being organized, you will not feel so overwhelmed when this happens. Plus, you will know exactly where you are in regard to your finances, which will give you peace of mind.

Creating your budget plan is not difficult if you take the time to do it right. Knowing what you need to save and where you are going with your money is half the battle when it comes to living a more frugal lifestyle. By creating a budget and sticking to it, you will find that you will save a lot of money in the long run.